Soeur Soeur

 

SOEUR X LIDO

First swim.

Soeur launches its debut swimwear line in collaboration with the Venetian brand Lido.

A summer capsule composed of three sleek and sculpting swimsuit styles, a striped shirt dress, a light skirt and essential swim accessories.

Soeur Soeur
Soeur Soeur

THE COLLECTION

Featuring precise cuts, deep and timeless colours with Italian inspirations (Pistacchio, Caramello, Bacio), Lido (@lido_etcetera) and Soeur combine their respective savoir-faire and aesthetics creating three models of elegant and technical swimsuits, Made in Italy.

These new classics are joined by the wide stripes of a sarong-style wrap skirt, a cotton voile liquette dress and a large beach towel.
All of which can be slipped into the Borsa, the new canvas bag ideal for seaside and city.

Soeur Soeur
Soeur Soeur

ABOUT LIDO

Lido was born out of a desire to create practical swimwear defined by a timeless, minimalist
aesthetic that belies its Italian roots, with a contemporary edge.

Lido is based in the heart of Venice, the namesake of its home island – a place long synonymous with leisure and unassuming elegance.
Lido is designed to last. Made in the North of Italy, each piece is crafted with a sharp attention to detail, using the highest quality fabrics which feel like a second skin. Lido’s focus is on wearability and silhouettes that allow fluid movement while shaping the body.

Soeur Soeur
Soeur Soeur

THE CAMPAIGN

Soeur and Lido immortalise their collaboration in Venice, a setting steeped in history on the outskirts of the island of Lido, fronting the Adriatic Sea.
The collection is photographed on Tanya Ruban by Ben Beagent. A refreshing dive into summer.

 

Soeur Soeur
Soeur Soeur